My Instagram Love Affair By Barry Eichner

It’s by far one of the hottest social media platforms! It’s also my personal favorite! I guess it’s because I’m a photographer. Honestly, I just love using Instagram to tell my story or the story of spa product brands that I represent. Finding a way to express a brand through visual content is a personal passion of mine. When Instagram users open the app they are anticipating a feed of beautiful content. The more beautiful and engaging the content, the better. The challenge is on, you have to figure out how to express your brand’s identity in a visual manner,

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